About Us

Samiksha Seth

A Research Consultant with over twelve years of industry experience delivering IT solutions in BFSI, Big Data, Technology and e-commerce domain. Have worked on projects for some of the world’s leading financial companies both in India, Europe, and North America.

Working as a freelancer and with a right amount of business experience, I understand market/clients needs and issues. With an inquisitive mind, my focus is “How To Solve a problem with the Help of Technology” and most of my articles are about the same. With excellent communication skills,a compelling storyteller, able to shift smoothly from creative writing to content writing, my delivery of thoughts is pretty concise, clear and crisp, experienced with SEO handling [ On-page, Off-page, Technical SEO], Infographics creation, Image creation and most importantly adhering to deadlines committed and no compromise with quality

I write extensively on evolving technologies in the IT sector such as e-commerce, m-commerce, big data, Capital Markets, Emerging Trends in Finance and Technology, FinTech, IT security.  A Tech Enthusiast, an avid blogger, and a curious mind.


You can visit my blog –  FinanceWithTechnology

or, my work samples –



  1. http://knowledge.sunstone.in/author/samiksha-seth/
  2. http://teknospire.com/static/Blog/BanksHeadingTowardsExtinction.html
  3. http://teknospire.com/static/Blog/DemonitizationForCashlessTransactions.html
  4. http://mpowersoft.com/blog/
  5. http://dilzer.net/2015/11/25/heading-to-be-should-i-pre-pay-my-home-loan/
  6. https://cloudqa.io/solve-business-problems-by-being-agile-checked-would-you/



  1. https://sheroes.in/articles/are-startups-saviours-to-women-s-careers/MTk5Nw==
  2. https://sheroes.in/articles/menstrual-leave-would-you-like-to-avail-it/MjA0Mw==
  3. http://www.momjunction.com/articles/author/samiksha/


Press Release

  1. http://bwdisrupt.businessworld.in/article/How-Vaxia-is-About-to-Change-the-MRO-Industry-/02-01-2017-110572/

Vinay Gupta

Vinay is a freelance IT analyst specializing in benchmarking, IT spend prediction and quantitative research. In his current role as an Analyst Vinay helps IT vendors in identifying new logos, winning new business and increasing wallet share. Vinay also has experience working both with vendors and enterprises in new product development, go to market strategy, and product design.

In his career spanning more than ten years Vinay has had an opportunity to work with clients either on premise or off premise in US, UK, Middle East and India. During this time he gained extensive hands-on knowledge of manufacturing and product lifecycle management applications. Additionally, he has extensively covered Healthcare IT and collaborated with C-level executives of leading healthcare IT companies to develop and provide market sizing and forecasting models, market opportunity assessments, win/loss assessment studies, competitive analysis, and industry insights.

Vinay holds a Master’s degree in management specializing in IT, Singapore and a bachelor’s degree in Mechanical Engineering, India.

You can follow me on twitter @GuptaVinay_Ovum


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